How to Make a City Attractive for Knowledge-Intensive Firms? – The Formation and Stagnation of Media Industry in the Old Industrial Region of Halle (Germany)
Christoph Hornych, Martin T. W. Rosenfeld
The Regeneration of Image in Old Industrial Regions: Agents of Change and Changing Agents. Mönchengladbacher Schriften zur wirtschaftswissenschaftlichen Praxis, Bd. 22,
2009
Abstract
In many regions with development problems, which had – in the past – been the domain of traditional industries, policymakers are trying today to stimulate entrepreneurial activities in knowledge-intensive and creative industries. The question is whether this strategy could really be successful. This paper reports on a case-study for the region of Halle an der Saale, which is located in the state of Saxony-Anhalt (East Germany), where the strategy of policymakers has recently been the attempt to support firms from Media Industry (“MI”).
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Is There a Way for Old Industrial Districts to Become Attractive for Cultural Industry? The Case of Media Businesses in Halle (Saale), Germany
Martin T. W. Rosenfeld, Christoph Hornych
IWH Discussion Papers,
No. 15,
2008
Abstract
manufacturing have collapsed are trying to stimulate entrepreneurial activities of businesses in the cultural industry. The question is whether this strategy could be successful. This article examines the strategy of supporting the sector of Media Industry (´MI´) by policy makers in the region of Halle in East Germany, where a strong de-industrialization has taken place after the German reunification. Stimulated by the policy makers’ support measures, there actually was a remarkable development of MI. However, the number of MI firms and their employees did not further increase in recent years, after having reached a certain level. This illustrates the limits of political measures for turning a city’s path of industrial development voluntarily.
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